by Colin Ferguson | Oct 24, 2016 | Marketing
Look, I get it. You are probably sick and tired of hearing about why “content is king” and how you need to start implementing content marketing into your daily to-do list. And here’s the thing. I am sick of it too. If you are a savvy online entrepreneur in the year...
by Colin Ferguson | Oct 21, 2016 | Marketing
Whenever you start a new exercise regimen to gain muscle or lose fat, how do you determine whether you are successful or not? Do you just look in the mirror? Stand on the scale a few times a week? Occasionally take body fat measurements? Well, if you are smart you...
by Colin Ferguson | Oct 10, 2016 | Marketing
Have you ever thought about how the pros of the internet marketing world do it? How the accomplish so much, so quickly, with so little? I always imagined that they had Illuminati-esque meetings in dark rooms with dimly lit candles while they made sacrifices to the...
by Colin Ferguson | Oct 7, 2016 | Marketing
Do you want more website traffic? Looking to make more sales? Then you need to focus on optimizing your web assets (e.g., landing page, ad copy) for conversions. Don’t know how to do it? Don’t fret. You’re not alone. Truth is, conversion optimization, landing page...
by Colin Ferguson | Oct 3, 2016 | Marketing
Are you acquiring customers from Facebook yet? If you’re not taking advantage of this powerful social media platform, don’t feel bad about it. Because you can start today. Every successful online marketer has experienced challenges, when it comes to getting new...
by Colin Ferguson | Sep 30, 2016 | Marketing
Running a SaaS business is a lot like hunting. If you want to succeed, you have to become a master tracker. You need to be able to pick up on the smallest details that other people would miss. You must know how to focus on tracking the right things so that you are...
by Colin Ferguson | Sep 26, 2016 | Marketing
Can I be straight up with you? Organic search traffic is powerful. I grew my clients’ websites to well over 100,000 monthly visitors through SEO. See, if you truly want to attract customers, don’t ignore it. It doesn’t matter the weirdest algorithm update that Google...
by Colin Ferguson | Sep 23, 2016 | Marketing
If I were asked to pick a theme song that describes the life of most small business owners and budding entrepreneurs, it would have to be “Go it Alone” by Beck. You see, most business owners are fiercely independent and incredibly self-reliant. And while these traits...
by Colin Ferguson | Sep 19, 2016 | Marketing
If I asked you to tell me the distance from earth to the moon (and you weren’t an astronomy nerd who already knew the answer), how would you do it? You would probably Google it right? I mean with a tool like Google sitting in your pocket, you sure as heck wouldn’t go...
by Colin Ferguson | Sep 16, 2016 | Marketing
In an ever-changing digital marketing world, your success can often depend on how you utilize customer acquisition opportunities? We all want to get traffic, make sales, and increase revenue. …if you’re in dire need to achieve these, then you should seriously...
by Colin Ferguson | Sep 12, 2016 | Marketing
Growth hacking. I know it might sound like some sort of process that steroid pounding bodybuilders use to quickly pack on muscle. But in reality, growth hacking is one of the most powerful marketing practices in the modern world. If you learn how to leverage the power...
by Colin Ferguson | Sep 9, 2016 | Marketing
Tell me if this has ever happened to you before. You are killing it in business. You are landing new leads on a daily basis, closing tons of sales, and all of your marketing campaigns are generating a positive ROI. But there is a problem. You are stretched way too...
by Colin Ferguson | Sep 5, 2016 | Marketing
Inbound marketing is a dawn of a new era, a renaissance of marketing since the internet and digital age began. Is consumerism still dominating most of the world? Yes, but the methodology to get the products to them has changed. Outbound marketing is of the past, when...
by Colin Ferguson | Sep 2, 2016 | Marketing
More business establishments are gradually diverting their attention to areas like content marketing. Over the past few years, the competition for market automation has been growing at a significant rate. There is more demand from organizations to capture consumer...
by Colin Ferguson | Aug 29, 2016 | Marketing
There are a few important factors that you need to know before you start running Facebook ads. This post will cover tips that are essential for both beginners and advanced users of the Facebook platform. These tips should be useful for those running their first...
